First and foremost, ask yourself the following question: Is there a purpose for my organization to experiment on this new or niche social network?
To help decide, read articles, observe how others are using the channel and refer to reputable studies. You might even considering speak with a consultant or agency if you have one on retainer.
Whatever path you choose, be sure to work your way through the following checklist.
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References: http://www.socialmediatoday.com/social-business/brian-honigman/2015-10-24/experimenting-new-or-niche-social-channels-without-

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